DIGITAL ZAKAT TRANSFORMATION AND PRODUCTIVE ZAKAT EFFECTIVENESS THROUGH USER SATISFACTION
Keywords:
Information Technology, User Experience, Institutional Transparency, Zakat Literacy, User Satisfaction, Productive Zakat, WIZ MakassarAbstract
Purpose - This study examines the influence of Information Technology Usage, User Experience of Zakat Platform, Platform Transparency, and Zakat Literacy Level on Productive Zakat Effectiveness through User Satisfaction of WIZ Platform at Wahdah Inspirasi Zakat (WIZ) Makassar.
Design/methods/approach - A quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) was employed. Data were collected from 143 users of the WIZ digital zakat platform through questionnaires.
Findings - The results indicate that User Experience of Zakat Platform and Zakat Literacy Level significantly influence User Satisfaction of WIZ Platform and Productive Zakat Effectiveness. Furthermore, User Satisfaction significantly mediates the relationships between User Experience, Zakat Literacy, and Productive Zakat Effectiveness. In contrast, Information Technology Usage and Platform Transparency do not show significant indirect effects.
Research implications/limitations - This study contributes to digital zakat and Islamic social finance literature by emphasizing the role of user satisfaction in improving productive zakat effectiveness. However, the research is limited to one zakat institution and digital platform users.
Originality/value - This study provides an empirical model explaining how digital zakat transformation and user-centered services enhance productive zakat effectiveness through user satisfaction mechanisms.
