NURUL AULIA, Devi. THE INFLUENCE OF INFLUENCER CREDIBILITY AND CONTENT CHARACTERISTICS ON PURCHASE INTENTION: THE MEDIATING ROLE OF BRAND ATTITUDE AND TRUST. Assets : Jurnal Ekonomi, Manajemen dan Akuntansi, [S. l.], v. 14, n. 2, p. 215–230, 2024. DOI: 10.24252/assets.v14i2.51931. Disponível em: https://journal.uin-alauddin.ac.id/index.php/assets/article/view/51931. Acesso em: 2 jun. 2025.