SARI, Maya Permata; AFIFAH; SEPTIVANI, Mega Dwi; GUSTIAWAN, Willson; PHUNG, Manh-Trung. PRICE AND PRODUCT QUALITY AS STRONGER DRIVERS THAN SERVICESCAPE IN STUDENT-ORIENTED COFFEE SHOP. Assets : Jurnal Ekonomi, Manajemen dan Akuntansi, [S. l.], v. 16, n. 1, p. 115–131, 2026. DOI: 10.24252/assets.v16i1.67445. Disponível em: https://journal.uin-alauddin.ac.id/index.php/assets/article/view/67445. Acesso em: 8 oct. 2026.