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Vol. 13 No. 2 (2026): September

Date Log

Submitted
14 May 2026
Accepted
26 September 2026
Published
27 September 2026

Copyright (c) 2026 Fadhila Rachma Khairana, Sylvia Samuel (Author)

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This work is licensed under a Creative Commons Attribution 4.0 International License.

Drivers of Patients' Choice of Hospital in Jakarta, Indonesia

https://doi.org/10.24252/minds.v13i2.67918
Fadhila Rachma Khairana
Universitas Pelita Harapan, Indonesia
Sylvia Samuel
Universitas Pelita Harapan, Indonesia

Corresponding Author(s) : Fadhila Rachma Khairana

[email protected]

Jurnal Minds: Manajemen Ide dan Inspirasi, Vol. 13 No. 2 (2026): September

Abstract

This study examines the factors shaping patients’ hospital choices in Jakarta. It contributes to healthcare choice research by clarifying how financial access, service attributes, institutional characteristics, and operational efficiency jointly influence hospital selection in a major urban healthcare market. Data were collected from 430 patients through an online questionnaire and analyzed using PLS-SEM with SmartPLS. The findings show that insurance options, service quality, hospital facilities, hospital type, and waiting time significantly influence hospital choice, whereas treatment cost does not. Insurance accessibility emerges as the most influential consideration, followed by service quality. The findings indicate that patients evaluate hospitals beyond direct treatment expenses and place greater emphasis on accessibility, service experience, institutional characteristics, and operational convenience. Hospital managers should therefore strengthen insurance accessibility, service quality, facility provision, and waiting-time management to improve patient preference and healthcare access.

 

Keywords

Insurance Service Quality Hospital Selection Patient Decisions
Khairana, F. R., & Samuel, S. (2026). Drivers of Patients’ Choice of Hospital in Jakarta, Indonesia. Jurnal Minds: Manajemen Ide Dan Inspirasi, 13(2), 605–618. https://doi.org/10.24252/minds.v13i2.67918
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Author Biographies

Fadhila Rachma Khairana, Universitas Pelita Harapan

Master of Hospital Management Department

Sylvia Samuel, Universitas Pelita Harapan

Master of Management

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