Issue

Vol. 13 No. 2 (2026): September

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Submitted
2 January 2026
Accepted
20 July 2026
Published
21 July 2026

Copyright (c) 2026 Putu Dyah Permatha Korry, Intan Nazlia Putri (Author)

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This work is licensed under a Creative Commons Attribution 4.0 International License.

Inclusive Entrepreneurship and Business Resilience: The Role of Community Support, Training, and Digital Marketing Adoption among Entrepreneurs with Disabilities

https://doi.org/10.24252/minds.v13i2.64235
Putu Dyah Permatha Korry
Universitas Pendidikan Nasional, Indonesia
Intan Nazlia Putri
Universitas Pendidikan Nasional, Indonesia

Corresponding Author(s) : Putu Dyah Permatha Korry

[email protected]

Jurnal Minds: Manajemen Ide dan Inspirasi, Vol. 13 No. 2 (2026): September

Abstract

This study examines the determinants of business resilience among MSME entrepreneurs with disabilities in Denpasar City, Indonesia by focusing on community support and training, with digital marketing adoption as a mediating variable. Using Partial Least Squares Structural Equation Modeling (PLS-SEM) on niche data from 60 disabled entrepreneurs, the results indicate that community support and training significantly enhance business resilience and encourage digital marketing adoption. However, digital marketing adoption does not significantly mediate the relationship between training and business resilience, suggesting a disconnect between digital skill development and its effective application in competitive markets. The findings underscore the importance of social capital and capacity-building interventions in promoting inclusive entrepreneurship and sustainable business resilience among disabled entrepreneurs. This study presents a fresh enquiry to the entrepreneurial conversation, despite data limitation.

Keywords

Community Support Digital Marketing Adoption Business Resilience Disabled Entrepreneurs MSMEs Inclusive Entrepreneurship
Korry, P. D. P., & Putri, I. N. (2026). Inclusive Entrepreneurship and Business Resilience: The Role of Community Support, Training, and Digital Marketing Adoption among Entrepreneurs with Disabilities. Jurnal Minds: Manajemen Ide Dan Inspirasi, 13(2), 399–412. https://doi.org/10.24252/minds.v13i2.64235
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Author Biography

Intan Nazlia Putri, Universitas Pendidikan Nasional

Management Department

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